Posted by Kelli Arruzzo on Tue, Jun 08, 2010 @ 07:56 AM
When I was younger, snack time in my family was out of control. Of course I didn't notice it back then, but looking back I now realize that there is something truly scary about the platefuls of cookies, large bowls of ice cream, and handfuls of chips I would consume. The thing is - no one ever metaphorically slapped my hand to stop me or, better yet, offered me healthier options.
It was never about me not liking healthy options, it was just that I never considered sensible snacking to even be an option. I was never offered Pretzel Twists over cookies, apples over cupcakes, or Oatmeal Cinnamon Raisin bars over donuts. Had these healthier options been the only ones I was offered and thought of as snacks, I would have never felt as if I was being deprived of something else. You can't miss something you never had in the first place!
Children don't really understand why living a healthy lifestyle is important and depend on their parents to make healthy choices for them, but many adults see healthy living as a complicated and abstract ideal that takes too much time and costs too much money. But - it doesn't have to be that way. To help our centers show their dieters this, we have developed a new program called Healthy Families Create Healthy Futures that will assist dieters and dieters' families in making healthy choices.
How? By focusing on small, gradual changes to start snacking sensibly, eating well on-the-go, and to get moving! Each Robard center was provided with a packet of start-up materials to help them begin integrating this service into their center. And, with an abundance of other information available to them - including posters, postcards, pamphlets, and more - I believe Healthy Families is going to empower individuals to help their families become healthier and happier.
My question to you: What do you think is one change that you can make in your house to get your family on the right track to a healthier future?
If you'd like to find out more about integrating Healthy Families into your centers' services, please contact a Business Development Manager at 800.222.9201, or leave your comments/questions in the comments section below.
If you're a dieter and want to find a local center that offers Robard products, fill out our Find a Provider form.
Posted by Kelli Arruzzo on Mon, May 17, 2010 @ 10:30 AM
We are more than just a product vendor. We aim to provide services, support, and education to help our network of professionals deliver successful weight loss solutions to their dieters. Our FREE monthly webcasts are just one of the ways that we go about doing this.
Open to all weight loss professionals, we search for the brightest minds and most engaging speakers to deliver hour long webcasts on topics they are passionate about - and that we think you will be passionate about. Past topics include Marketing and SEO techniques, the Role of Patients' Expectations and Goals in the Behavioral Treatment of Obesity, Boosting Professional Referrals for your Weight Management Programs, and many more!
I would like to invite you to our next webcast, this Wednesday, May 19th from 1:00 - 2:00 PM EDT. Hosted by Mike Stewart, the Exercise Facility Supervisor for Decatur Memorial Hospital Wellness Center, this webcast, Let's Get Moving! Motivate Your Clients for Greater Weight Loss Success and Increased Retention, focuses on:
- Motivation techniques that keep your clients exercising
- Increase retention over the summer months with physical activities and outdoor events
- Keep maintenance patients coming back through your door
- Exercise prescription for weight loss and better health
For more information or to register, visit www.robard.com/webcast or call 866.650.2723. If you have any questions - please feel free to leave them in the comments section below! Hope to see you on the call!
Posted by Kelli Arruzzo on Mon, Apr 12, 2010 @ 12:03 PM
If you take a simple drive around your town, you may see a weight loss center on every corner and in every strip mall. The industry is thriving, allowing dieters to be very consumer savvy, and forcing centers to find ways to compete and enhance their values.
When it comes to choosing a weight loss center, it is about more than just price. It's about value. As a dieter, you should be looking for a center with optimal service that will help you to be successful in your weight loss; as a center, you need to position yourself to show that you are it.
What does this mean? It means being/looking for the center that offers value, credibility, and quality. When it comes to health, price shouldn't be the largest factor. Instead, you want to look for/be the center with high quality standards, knowledgeable staff, and one that offers an enhancement on the services that most others provide.
Dieters - what do you look for when choosing your weight loss provider/center? Centers - what ways do you go about enhancing your services? I'd love to hear your thoughts and ideas!
Robard provides centers with the tools to be successful through business building kits, marketing materials, staff training, and more. The information above came from Robard's staff training, Selling Against the Competition, and is available to all Robard customers. To receive a copy of the transcript and staff training outline, or to learn more about Robard's offerings, contact a Business Development Manager at 800.222.9201.
Posted by Lauren Merkhofer on Mon, Oct 12, 2009 @ 02:39 PM
Your staff holds key information about your business. They work with dieters every day, getting feedback on both positive and negative issues. How you do as a business, affects their jobs- if you don't do well, they don't get paid well! It's that simple. Your employees are a resource that can make your business better! Here's how to start:
Share ideas:
Brainstorm with your staff about new ideas that can bring in more customers. Nine times out of ten, they will have a few- consider having a special meeting that is wide open to suggestions. Open an hour early and serve coffee and breakfast, or take your employees out to lunch to change the scenery a bit. Showing your employees you value their opinion, will make them feel more open to express how they feel.
Open door policy:
Encourage your staff to come to you or other management with any issue, concern, or problem at any time. This enables problem solving within your organization, and eliminates unaddressed conflicts that eventually hurt relationships and the organization.
Employee incentives:
Provide incentives that benefit your employees to grow and maintain your client base. There are no rights or wrongs, try different strategies and see what works best for your business. Offer a 3 month discount to family and friends of employees or commission for new dieters recruited. Your employees already work hard to help dieter's maintain their weight- offer a bonus to employees who help their dieters maintain their weight loss for a year.
Click Here for more staff training information.